Changing the sales message for Green Products

Interesting report from McKinsey this morning about how to persuade customers to be more proactive in shopping in an environmentally friendly manner. They noted that while the majority of shoppers are willing to "shop green", the practical reality is that…

The carrier bags are killing M&S

High Street stalwart, Marks & Spencer has reported a slump in profits by a third, and like for like sales also down sharply. Basically, customers are not shopping there as often as they did – and the CEO was interviewed…

The myth about Food Miles

I read often from the hand-wringing brigade about the evils of “food miles” and how we should always buy locally produced food. As a statement, it sounds sensible – why “waste” effort importing food from the other side of the…