The two artists that were heavily responsible for the graphic style of the Harry Potter movies have a shop in Soho, and it’s a Harry Potter world come alive.
It’s partly a shop selling Harry Potter branded goodies, and downstairs a big collection of limited edition prints. With so many of us shopping online these days, retail is increasingly about an experience, and this place is an experience. The design of the Harry Potter movies has been soaked into the walls and floors, with wizarding flourishes everywhere.
The basement space is lined with wallpapers based on the Black family tree and the Marauders map, and yes, you can buy the wallpapers for your own home should your Harry Potter fan want to surround themselves with their favourite designs. Although at £89 a roll, maybe that’s one for the richer fans, or just a few panels in a room as decoration. Considerably more affordable though are the cushion covers.
The staff confirm they allow photos in the basement, and it’s very much the sort of place a fan will feel very at home.
Upstairs is the more general Harry Potter shop, selling those expensive rolls of wallpaper, and a range of considerably more affordable treats and goodies.
The House of MinaLima is on Wardour Street, Soho.
Being graphics designers, you won’t be surprised to see that even the facemask sign by the front door isn’t just some off-the-shelf thing, but was specially created for the shop.
There’s also a behind-the-scenes Harry Potter exhibition in Covent Garden at the moment.