Sometimes I wonder about governments and their mad ideas. Something proposed by the last lot, and carried out by the current lot is a double-whammy of not just saying you can’t look at cigarettes when in a shop, but if you do buy a packet, then it must be handed over in plain packaging.
The idea, allegedly is that plain packaging will be less desirable to the next generation of smokers, and help reduce the uptake of the habit.
Of course, the ill-fated computer company Apple tried that approach and we all recall how the company famously went bust and Steve Jobs was derided for his minimalist vision.
With apologies to the Apple marketing dept.