Have you noticed a rise in corporate email footers with the admonition to think of the environment before printing an email out?
What was once a rare but oddly nice bit of comment has now become a flood as it seems everyone is desperate to show their green credentials by telling me how to behave.
Today though, when scanning to the bottom of an email to get to the attached image, I noticed in bold red text the following: Pulse Communications is climate positive.
What the **** does that mean?
It’s pointless stupid drivel.
I’ll gloss over the fact that roughly one percent of electricity consumption in the world is by telecoms operators and all these “eco-footers” are increasing the load on the telecoms network and hence are alone probably responsible for a few hundred tons of CO2 as well.
If you want to be “climate positive”, then cut down the massive legal disclaimer footers than no one ever actually reads and reduce your impact on the telecoms network.
Oh, and turn off that silly screensaver on the office PC while you are at it.